Joseph Sterk
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  • August 11, 2025

The Launch Date Is Set! (Here’s How You Can Help)

Dear Friends:

This September 21st, under the moonless night, the gates will open.

Son of the Borderlands, my critically-acclaimed debut dark epic fantasy, and first book in the Rise of the Dragonlands saga, will be unleashed into the world—an immersive tale of power, prophecy, human striving, and the cost of destiny.

It follows Agni Kazirian, the last descendant of a god’s bloodline, torn between the duty to his people and the grip of a spirit with grand designs. In a land of shifting alliances and old gods, every step toward salvation may lead him deeper into ruin.

Darkness is coming. Will you walk into it?


How You Can Help Spread the Word

If you’re excited for Son of the Borderlands, here’s how you can become a champion for its release:

Pre-order or buy an extra copy to give to a friend who loves fantasy, dark politics, or morally complex heroes.

Share the Cover & Date

Post the official cover art (here) and graphics (here) on Instagram, Facebook, X/Twitter, TikTok, and Threads with the hashtag #SonOfTheBorderlands.

Tag me: @josephsterk (IG) / @JosephSterk (X/Twitter) / @JosephSterk (YouTube) / @JosephSterk (TikTok)

Mark Your Calendar

Add the launch date—September 21, 2025—to your digital calendar and set a reminder to post that day.

Use the tagline: “The Dragonlands rise under the moonless night.”

Tell Your Reading Groups

Share the announcement with your local book club, fantasy forums, Reddit threads, and Discord groups.

Suggest Son of the Borderlands for your club’s fall pick.

Join the Advance Reader Circle (ARC)

Sign up for early access at josephsterk.com. Early reviews on Amazon, Goodreads, and other platforms will be critical in helping new readers discover the book.

Or, you can become an advance reader on BookSprout, or Goodreads (coming soon!).

Use the ‘Moonless Night’ Social Challenge

On launch night, post a photo of your favorite fantasy book—or your night sky—with the caption:
“On this moonless night, I walk into the Borderlands.”
“The Dragonlands rise under a moonless sky.”
“On the night the moon disappears, destiny awakens.”

“A god’s bloodline, a nation at war, and a hero bound by a bargain he may regret. Step into the darkness in this character-driven epic fantasy where the past thought dead only slumbers.”

Include #SonOfTheBorderlands, #EpicFantasy, #BookLaunch, and #MoonlessNight

Gift It Forward

Pre-order or buy an extra copy to give to a friend who loves fantasy, dark politics, or morally complex heroes.

…for when the moon disappears, the Borderlands will rise.

For the Borderlands,
Joe

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